You've made a smart decision to enroll in one of our courses!
Individuals who have taken one of these courses say they gain powerful insights about their customers and their competition. They have instantly leveraged these insights to build highly effective marketing strategies, authoritative content, delightful customer experiences, and compelling marketing messages.
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Hi! I'm Joy Levin, founder and president of Allium Research and Analytics, and your course instructor.
I have been a consultant in the market research industry for nearly 30 years, working with organizations of all sizes, and in many industries, to get powerful insights that lead to successful marketing strategies.
You can also learn more about the work I've done at my consultancy website, www.alliumresearch.com. I also invite you to subscribe to my newsletter here!
So what's the deal with the onion?
Many years ago, someone told me that market research reminded them of an onion, because it involves peeling through layers to get to the core of an issue.
This really resonated with me! I've designed my courses using the same theme - you'll be able to peel through the layers of your business and marketing questions to find the answers that lay at the core, and generate growth.